What size are wine bottle labels?

Wine bottles have different shapes and sizes which makes it hard to choose a correct size for the bottles. Choosing a wrong size may lead to having wrinkles on the bottle which will make it look cheap and negatively affect your brand name. To choose a correct label shape and size, you shall start to choose the suitable bottle type for your wine. Below, you will see the most common wine label measurements according to the bottle size.

Alsace – These bottles are normally used for dessert wines such as Riesling. The Alsace or Mosel bottle is taller compared to other wine bottles with sloping sides and thin shape. To make sure you will avoid wrinkles forming on the label, labels for such bottles shall not be any taller than inches. Recommended size: the 3.5″ w x 4″ h or 4″ x 4″.

Bordeaux –. It is typically used on Merlot, Cabernet Sauvignon, and white wines like Sauvignon Blanc. The Bordeaux bottle is one of the most widely used bottle size. Its versatile shape (straight size with defined shoulders) makes it easy to use different size of labels on. The highest label possible to use for such bottles to make it look good is 6 inches high one. Recommended size: 3.5″ w x 4″ h, 4″ x 4″, 5″ x 5″, or 4″ w x 6″

Burgundy – The Burgundy bottles are being widely used Pinot Noir, Chardonnay, and some Barolo wines. They usually have wider shape and gently defined shoulders making these bottles available for different shapes of labels. Recommended size: 3.5″ w x 4″ h or 4″ x 4″  

Champagne – Champagne bottles are made of thick glass to withstand the pressure inside the bottles. and have sloping shoulders and a deep punt. To have a perfect looking label, choose one that not higher than 4 inches. Recommended size: 4″ x 4″

Rhone – The bottles are usually used for Syrah and Grenache. It looks like the Burgundy but measures differently in its circumference. The Rhone bottles have angular slopes and have some similarities with Burgundy bottle. Recommended size: 3.5″ w x 4″ h or 4″ x 4″